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This Is The Ultimate Marketing Secret for Solopreneurs, And No One Is Talking About It.

Maya Sayvanova
6 min readJun 22, 2023

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Photo by cottonbro studio: https://www.pexels.com/photo/anonymous-trendy-ladies-covering-faces-with-colorful-sheets-in-studio-7516556/

The ugly red wallpaper with the huge roses was laughing at me. My one-person business was a joke, and here I was, stuck in a cold, small apartment with insufficient money to work in the Starbucks nearby.

That’s what sometimes happens when you’re confident enough to quit your job before you have proof that your one-person business can support you.

The pain was worth it, though. I was in that situation because I prioritized the wrong thing.

When I started, I aimed to make money as fast as possible. Like, the big bucks.

That’s why I focused on Fiverr. Fiverr doubled my salary within about two years after I had quit, and I was ecstatic.

The problem was I had no control over it. So when it dropped to $0 for no good reason, my heart sank.

That’s the thing. When you want a shortcut to big money, you get a shaky foundation for your business. With a foundation like that, your business can’t grow beyond a few thousand dollars per month, and you can never be sure if it won’t stop tomorrow.

So what should I have prioritized instead?

If you want a growing business you can count on, focus on marketing.

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Maya Sayvanova
Maya Sayvanova

Written by Maya Sayvanova

6-Figure Writer | Featured in Business Insider & Metro UK | Helping solopreneurs succeed | Sign up here: https://rb.gy/jbwa8b

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