The Big Reason You Shouldn’t Give Up. Not Now.
There will be days like this.
My most successful article teaches people that it’s okay to give up.
This isn’t a retraction.
When you want to give up, give up. Giving up isn’t a failure. Even failure isn’t a failure.
But when you don’t know, don’t give up.
Because whatever you do; however strong and patient you are; however important this is for you, and however excited you felt when it all started — there will be days like this.
There will be days when it feels like it’s not working and will never work.
Maybe there’s a difficult client. Maybe someone you hired with big hopes just doesn’t get it. Maybe none of them get it.
Maybe you’re overwhelmed and burned out.
Maybe you’re not even sure you want this. Maybe you’re not sure what you want.
And your mind starts to wander. It leans towards giving up, finding something else, something easier, something you understand, something clearer.
Because it’s fucking difficult to get out of the 9–5 norm, or even the freelance norm. To build the business, write the book, start the podcast, or whatever floats your boat.